Before you can start up a business — any business — customers need to be able to find you. On the Internet, your address is your domain name; the part of an Internet address that comes after the www. With the unparalleled growth of the Internet, dot com domain names continue to sell like hotcakes. Currently, there are more than 80 million dot com domains, and over 100 million total domains registered worldwide. Industry experts forecast that more than 500 million domains will be registered in the next ten years. In fact, reliable sources from companies like Intel are predicting that every personal computer in the future will have its own domain name.
In 1998, the dot com craze was beginning to ramp up to unbelievable proportions. So many Internet companies sprouted up in Silicon Valley, and elsewhere, that companies not swept up in the hysteria were thought to be missing out. But, while most people were focused on things like Content, Banner Ads and Bandwidth.
Michael Starr and Alan Ezeir, the CEO and President respectively of Global Domains International, Inc. (GDI), recognized another opportunity that was largely ignored; they wondered, "Besides dot com, are there other extensions that businesses could use as a domain name?"
Mike and Alan were aware that in the mid 1990's, the Internet Assigned Numbers Authority (IANA) assigned each nation a country code. These codes were designed to give each country an address to use for their own Internet needs. For instance, the United States was assigned .us, Australia .au, Ireland .ie. "We knew that a good, easy-to-remember country code could be marketable globally as a viable alternative to .com," said Alan. "And so," Mike added, "we ordered some pizza, locked ourselves in a room, and went through the entire list of countries to pinpoint the best possible code."
They ultimately focused on the domain extension .WS — which belongs to the tiny island nation of Samoa, deep in the South Pacific. "We thought that the abbreviation .WS could be successfully marketed worldwide as the 'WebSite' top-level domain," said Mike. "There were a small handful of other viable options, but through resolve and perseverance, we found that some countries were already using their domain locally, and not interested in becoming an 'open' or 'global' registry. With a population of less than 200,000 people, Samoa had yet to utilize their domain on a massive scale. And, none of the other countries' domains compared to the potential branding power of .WS to signify 'WebSite'. After all," Mike happily exclaimed, "everyone in the free world knows what a web site is!"
In order to build a sustainable business, it is essential to have a database of emails
of customers or prospective buyers so that you can follow up with them in the long term.
Every successful marketers know that it is more likely for an existing clients to buy from you again and again, as compared to making a sale to a new lead.
Please follow the 2 step process below to create an automatic lead capture system on your GDI website.
1)Sign up for a free autoresponder here
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2)Watch the video tutorial in Grab That Lead member area on how to put a form your GDI webpage
3)Write a series of email to offering valuable information to your leads
That's it. Once you have the lead capture form up on the page, the program will automatically follow up with your prospects. This builds rapport and increase their confidence in you.
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